Living Free NYC Big City, Small Pockets, No Problem! 
When:Sunday, August 15, 2010
Time:11am-3pm
Where:JCPenney
901 Ave Of The Americas Ste137
Manhattan Mall
New York, NY 10001
(212) 295-6120
Cost:Free
Come celebrate the launch of JOE Joseph Abboud, the new menswear collection available exclusively at JCPenney. The celebration is so big, that they are closing down the streets. Join JCPenney at 33rd and 6th for a fun day of events. The day’s highlights will include a runway fashion show with current NBA players and NBA legends modeling the JOE Joseph Abboud Fall Collection. One lucky person selected during the model search will have the chance to walk in the runway fashion show! Plus, autograph sessions, musical entertainment, basketball activities for fans of all ages, giveaways and much more! All activities are free and open to the public, rain or shine.